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The Chartered Institute of Public Relations (CIPR) is a professional body in the United Kingdom for public relations practitioners. Originally founded as the Institute for Public Relations in 1948, CIPR was awarded Chartered status by the Privy Council of the United Kingdom in 2005 and added "Chartered" to its name. As of late 2012, CIPR had 10,095 members. The association provides training and education, publishes a code of conduct and hosts awards and events. It is governed by an executive board and a President that is elected each year. ==History== Discussions at the first Public Relations Officers conference in November 1946〔 led to the foundation of the Institute of Public Relations (IPR) in February 1948. It established a Professional Practices committee in 1956 and incorporated in 1962.〔(【引用サイトリンク】url=http://www.hatads.org.uk/collections/professional-bodies/61/Chartered-Institute-of-Public-Relations-CIPR )〕 The Institute of Public Relations first discussed attaining chartered status, a professional recognition in the United Kingdom, with the Privy Council in 1956. The Privy Council said that in order to be awarded chartered status, the organisation would have "adopt and publish professional ethical standards relevant to the practice of public relations and to maintain procedures for the regulation of members' professional conduct and discipline." The Institute's first code of conduct was published seven years later in 1963.〔 As of 2003 few members have been expelled for breaches in the code.〔L’Etang, J. (2003) ‘The myth of the ‘‘ethical guardian’’. An examination of its origins, potency and illusions’, ''Journal of Communication Management'', Vol. 8, No. 1, pp. 53–67.〕 To support its bid for chartered status, IPR created a joint report with the Department of Trade and Industry in 2003 based on a survey of 812 professionals.〔 The following year the Privy Council told IPR it needed to do more for the public good and professional development to qualify. By 2005, the privy council decided that IPR and its members act in a way that contributes to the public good and granted it chartered status.〔 IPR added "Chartered" to its name. An analysis in the ''Journal of Communication Management'' in 2005 said that chartered status was needed in a time where public trust in businesses, institutions and governments was decreasing, but noted CIPR's limited power to enforce ethics among its members.〔 In 2009 CIPR provided an official response to a report by the Public Administration Select Committee's (PASC) that suggested the creation of a new government entity to oversee and regulate lobbyists. The report suggested the creation of a requirement for lobbyists to register themselves and record their activities. CIPR's position was that regulation would complement CIPR's code of ethics, but that it was more important to regulate members of the House of Lords that were being lobbied to. CIPR also said that lobbying regulation should focus on regulating individuals instead of companies. CIPR changed its membership structure in 2011. Affiliate-level memberships were removed and the requirement for six years of experience to attain full membership status was reduced to two. That same year, CIPR responded to a report by the UK's Intellectual Property Office. CIPR felt that copyright policy decisions were prioritizing commercial interests over the public good. They expressed concern that the Newspaper Licensing Agency (NLA) was both the most popular provider of newspaper clippings to public relations professionals in the UK and the organization that enforces the intellectual property rights of newspapers. In December 2011 the Bureau of Investigative Journalism shot a covert video interview with Bell Pottinger executives, in which the executives referred to their "dark arts" for manipulating Wikipedia entries for their clients. The following month CIPR announced it would work with the Wikipedia community to create guidance for public relations professionals on how to participate ethically on Wikipedia. CIPR's guidance was made available for editing by the Wikipedia community and published in June 2012. According to ''PRWeek'' and ''CorpComms Magazine'' the most important aspect of CIPR's guidance is that PR professionals not directly edit Wikipedia articles about their clients or employers. Instead, CIPR recommends they offer content and suggestions to the Wikipedia community. In July 2013, CIPR joined The Public Relations Consultants Association and the Association of Professional Political Consultants in criticizing the UK government's definition of a lobbyist. CIPR's Director of Policy said the definition of lobbying was so narrow it would be "self-defeating" because few lobbyists would be defined as one. CIPR and other public relations trade associations support a registrar for lobbyists, though UK government estimates the cost of a registrar to be 500,000 pounds its first year and 200,000 every year thereafter. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Chartered Institute of Public Relations」の詳細全文を読む スポンサード リンク
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